Bosch Group
Channel Marketing Specialist
Company
Role
Channel Marketing Specialist
Location
Job type
Full-time
Posted
2 days ago
Salary
Job description
The Channel Marketing Specialist partners closely with distributors, regional sales managers, product management, sales and marketing leadership to drive demand and strengthen brand presence. The Channel Marketing Specialist will help ensure our distributor partners have the tools, training, and strategic marketing guidance needed to win.
Channel Strategy, Planning, Partner Enablement & Support
- Serve as the primary marketing contact for HydraForce and Bosch Rexroth compact hydraulics distributors in North America.
- Build strong relationships with distributor sales and marketing contacts to understand regional needs and support distributor business development efforts.
- Provide distributors with co-branded assets, product content, campaign materials, technical visuals, and localized marketing support. In some cases, develop personalized co-branded distributor marketing assets to support promotion of compact hydraulic products and solutions.
- Assist with distributor sales enablement training: brand guidelines, brand positioning, and promotion of sales enablement tools available to support distributor revenue growth of HydraForce and Bosch Rexroth products.
- Support strategic initiatives, specifically drive growth of Compact Hydraulic solutions through distribution
Distributor Support
- Develop and deliver product training modules (webinars) for distribution partners.
- Provide distributor event support and coordinate shipment of product and marketing materials as needed.
- Provide guidance for content hosted on distributor websites to support the HydraForce brand pages.
Marketing Operations
- Processing project quotes and management of the SAP PO Process for vendors.
- Responsible for entering all requests into the Purchasing tool and tracking status.
- Act as a liaison with other internal departments.
Tracking & Performance
- Provide insights to the NA Sales and Marketing Leadership; contribute to quarterly distributor review processes.
- Receive/document feedback on distributor marketing activities and the adoption of marketing tools.
- Other duties as assigned.
Minimum Qualifications
- Bachelor's Degree in Marketing, Business or related field
- 3 years marketing experience in B2B (manufacturing/industrial experience preferred)
- Data driven approach with ability to measure and communicate impact
- Strong organizational, time management, coordination and communication skills
- Strategic thinker with ability to translate insights into actionable programs
- Strong partnership mindset and ability to influence without direct authority
- Microsoft Office (Word, Excel, PowerPoint)
Preferred Qualifications
- experience in channel marketing preferred
Indefinite U.S. work authorized individuals only. Future sponsorship for work authorization unavailable.
Your well-being matters at Bosch! We offer a competitive compensation and a benefits package designed to empower you in every area of your life. This includes premium health coverage, a 401(k) with generous matching, resources for financial planning and goal setting, ample paid time off, parental leave, and comprehensive life and disability protection. We're investing in your success! Bosch Benefits | Bosch in the USA
Want a closer look at life at Bosch? Follow our social channels and see what it’s like to work here:
Equal Opportunity Employer, including disability / veterans
By submitting an application for employment with Bosch, you represent and warrant that: (a) the work product and materials you submit are your own and reflect your personal experience, skills and qualifications; and (b) you have not used artificial intelligence or automated tools to generate, alter, or enhance application materials or responses in a manner that misrepresents your identity, authorship, experience, capabilities or qualifications.
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