Staff Product Manager, Browse

Paperless Post is seeking a Staff Product Manager to define and execute a growth roadmap for our top-of-funnel browse product experience. Visited by millions of new and repeat customers per year, this discovery experience is a critically important space for attracting and converting new users to the Paperless Post platform. As a hypothesis-driven and data-conscious team leader, you’ll create best-in-class experiences that delight users, and contribute directly to top company goals.

The job

Goal

• Drive Events and Revenue growth by building best-in-class product discovery experiences across landing, browse, and search pages.
• Work closely with Product and Engineering teammates and browse stakeholders to define and execute high impact projects that achieve quarterly goals.

How

• Proactively define, publish, and deliver a rolling roadmap with your feature team, driving growth in prioritized OKRs. Partner with your Engineering Manager and Design Lead teammates to own the planning cadence and OKR achievement.
• Collaborate deeply with leadership, Merchandising, Marketing, CustOps, CustInsights, and Data to translate company goals into a prioritized backlog of focused browse initiatives and GTM tactics. Lead with clarity, build trust, and influence at all levels of the company.
• Using your intimate knowledge of the problem space, conceptualize and champion projects/tactics/tests that drive significant growth in the web and native top-of-funnel user experience. Partner with neighboring PMs to leverage viral loops that drive organic growth.
• Drive the learning loop in your domain, serving as the in-house expert on top-of-funnel product analytics and user insights. Quantitatively and qualitatively track success and failures, adjusting hypotheses and team priorities accordingly, with frequent high-quality reporting to P/E and stakeholder audiences.
• Craft hypothesis-driven, high-frequency A/B testing strategies to optimize conversion, rapidly executing tests and iterating with Engineering and Data partners.
• Lead your cross-functional team by enabling, inspiring, and including them in the product development process. Share and receive feedback that raises the bar for PM impact.
• Operate with the leverage of a larger team by applying AI tooling across your workflow, including research and experiment synthesis, drafting of requirements, prototyping, and scaled stakeholder communication.

About you

• 10+ years of product management experience in a developer-centric environment with prior experience in funnel optimization, personalization, and scaling new user acquisition strongly preferred. Previous exposure, education, or side projects in product design or engineering are a strong plus.
• Practice maximum ownership. Our customers’ problems are your problems. You are naturally curious, relentless in pursuing improvements, taking accountability for outcomes.
• Excellent written and verbal communication skills. You deliver compelling data and insight-driven narratives for business, technical, and design audiences.
• Hands-on experience using AI in both personal workflows and product development.You bring opinions about what works, what doesn’t, and are open minded about exploring new capabilities. You view AI as a way to amplify your personal and team impact, not just save time.
• ​​Comfortable operating across traditional role boundaries. Able to engage deeply in product, design, and engineering decisions - whether shaping UX, prototyping solutions, or working through technical tradeoffs.
• Demonstrated track record of building trust and driving alignment across feature teams and stakeholder groups. You enjoy managing complex relationships across varying seniority levels and functions.
• Experienced with KPI/OKR-based product development, crafting product tactics and acceptance criteria to achieve business and user goals.
• Expertise with A/B testing, measuring the incrementality and holistic impact of your work. You recognize that compelling hypotheses and user experience patterns require test optimization and iteration. Opinions about when to test or not, depending on the goal.

A little about us

The PP Product Management team is lucky enough to work at a truly product-driven company with millions of paying users. We take a data-driven approach to our product planning—working closely with our in-house data analysts, conducting extensive user tests, and collecting real-time user feedback. We’re proud to be building a thoughtful, high-touch, and high-impact product that users trust with their most important life events, and we’re looking for product enthusiasts with whom to share our ambitious vision.

About the company

Company-wide we enjoy an amazing ecosystem of an even gender split and healthy balance of engineering and design. Because Paperless Post isn’t supported by ad revenue, we can focus our efforts on building and improving on the ideal version of our platform, product, content, and partnerships for our users.

We are proud that Paperless Post helped over 30 million people connect in the real world last year. Our product is global, and we are committed to being a company where everyone belongs. Paperless Post exists to help all people celebrate all the moments that matter to them. We believe that having a team reflective of the diverse world around us empowers us to create a product that serves everyone. Women, people of color, trans/genderqueer individuals, individuals with disabilities, and veterans are especially encouraged to apply.

AI Usage Note

At Paperless Post, we value Being Resourceful, Progress Over Perfection, and being a Positive Force. Embracing thoughtful AI use is one way we put those values into practice. In our day-to-day work, we encourage teams to thoughtfully use AI tools like Claude, ChatGPT, and Copilot to move faster and think more creatively.

During interviews, our recruiting team may use AI-powered note-taking tools so we can stay focused on the conversation.

However, our interviews are designed to understand each candidate’s individual skills, problem-solving approach, and reasoning in real time. For that reason, unless explicitly requested and/or approved by the recruiting team, AI tools (including but not limited to generative AI assistants such as ChatGPT, Claude, Copilot, etc.) may not be used during any interview sessions, including but not limited to:

-Recruiting phone interviews

-Technical screens

-Live coding challenges

-System design interviews

-Take-home assignments

These conversations are intended to assess your independent thinking and technical depth. If we determine that AI tools were used without disclosure or approval during an interview, it may result in disqualification for the role and removal from the interview process.

We are committed to providing reasonable accommodations. This policy does not apply to approved accessibility or disability accommodations. If you require assistive technology or other support, please let the recruiting team know.

The compensation range for the Staff Product Manager, Browse role is $195,000 - 215,000 USD.

At Paperless Post, compensation is based on a number of factors, including geographic location, job-related skills, years of experience, and internal team banding. All full-time offer packages come with a base salary, equity component, and options for fully paid medical, dental, and vision benefits. The range posted here is based on the NYC market and may vary based on candidate location.